The iPhone 7 is the most wanted gift for the holiday season this year 2016 conducted a survey by investment firm Piper Jaffrey. Although iPhone 7 lacks the changes from the iPhone 6 but still popular and demand surge during launch by the company.
The continuing popularity of the device results to some models sold out immediately and could imagine a boost in sales in the coming holidays. Although this is not the first time that iPhone ranked high, last year iPhone ranks no.1 in the survey that lagged others far behind. Piper Jaffray has conducted surveys annually for the past few years.
As reported by Gordon Gottsegen of CNET, “Piper Jaffray’s survey showed that 7.2 percent of respondents ranked the iPhone as their most wanted gift. Other hot tech products at the top of the list were Apple’s MacBook (2.1 percent), the Xbox (1.4 percent), and the broad category of “Smartwatch” (0.9 percent), but none of these came close to the amount of mentions the iPhone got.”