After year of hiatus in the market of new generation of mobile personal computers, Blackberry tablet which is called PlayBook is slated to join between March and April for a very high profile competition in a world of Information Technology, particularly the race for the best tablet pc. The PlayBook tablet computer created by Research In Motion became the underdog for being too late to came out in the market against from already spreading and famous Apple iPad 2 and Google Android. But for Mike Lazaridis, president and co-chief executive officer, time is not running out.
The PlayBook used to be envisioned in the RIM community in 1995 branching larger screen after a very successful launching of Blackberry. It is just a year after when Apple’s iPad made a debut capturing the imaginations of viewers and making the tablet era started that the RIM community seriously taking steps into the competition. Weeks from now it will be announced that it will start the ball rolling for the PlayBook tablet.
Getting Best PlayBook The Delay
It was predicted that year 2011 would be a year for tablet pc. After the introduction of iPad in 2010, lots of manufacturer from known companies has its own pace of tablet pc in the market but not with RIM community the owner of smartphone Blackberry. According to Lazaridis “what we need is right moment, right time, and right technology.” Lazaridis guiding principles was pure and constant not deviating in his own right. This is the reason Blackberry phone make it top in the market because of what he believes ‘Right Technology’.
The PlayBook has been criticized for delayed launching. But RIM CEO Lazaridis pointed out that it is not who will come first in the market. The tablet world is in the infancy stage still dwarfed by smartphones and laptops sales but growing fast. Although RIM decision to avert PlayBook coming out in the market just waiting for integration of Texas Instruments’ dual-core processors that will run perfectly for the tablet.
With the launching of PlayBook tablet in weeks, it was visualize with perfect timing and pedigree. At the end of this year, pretty good things will happen in terms of its offering as predicted by RIM community.
Getting Best PlayBook Inside
The PlayBook is a multitasking behemoth in a small 7-inch device that is able to stream a high definition video to a television screen via a HDMI cable while a user simultaneously edits a presentation or plays an immersive game.
It was run by QNX based operating system, a powerhouse microkernel that is found also in nuclear power plants, medical device and Cisco’s core Internet routers.
Important features of PlayBook that iPad 2 currently don’t have is the presence of Flash, forward and rear facing camera, high definition video, the 4G and LTE technology for next-generation mobile broadband speeds, and the super hit Blackberry Messenger.
Getting Best On Apps World
RIM community don’t pay much on the hardware capability but the competition is focused on the software utilities inside a tablet pc which is now known universally as Apps that will improve user experiences. The same success lies in the Blackberry smartphone when became an instant hit in 2002.
RIM struggles for life and death as it face two distinct forces, the corporate and consumer markets. The most tempting part is to see the light of the app store day. This is where the battle of supremacy began. Third –party developers becoming engage and put life to the tablets.
Presently, voracious developers were told to focus on Apple and Android tablets. But since RIM will be announcing the coming of PlayBook it will be a stiff competition in the race of who will emerge as winner. While most developers will make the choice to engage or avoid RIM based on a perceived return on investment, but likely a big favour since Blackberry brand name has already established a culture of excellence.
Although Apple and Android tablets already populated by energetic third-party developers and offered numerous apps in the market, the upcoming PlayBook has challenging effect and lowering the barriers to the Silicon Valley developers because it offers more coding tools and dropping the entrance fee permanently.
Third-party developers using Android operating system can easily rewrite their applications with PlayBook since QNX are almost the same with Android.
Rich user experience is fundamentals in every maker. The end part was consumer acceptability of the product at hand.
Getting Best PlayBook CEO Lazaridis
When Blackberry smartphone invades the market in 2002, it was an instant hit and became once upon a time a king in the market. Then followed by iPhone, and then came Android. And seemingly, Blackberry lost its way, at least in a throne.
But still Blackberry is dominant in corporate mobile communications and sells millions of its workaholic devices each quarter to a growing global audience. Thanks to the man at the helm.
CEO Lazaridis is a pure man and stick to his theme. One of the main reasons RIM has been so successful because they haven’t deviated, instead keep going farther even in a low pace process. Even competitors six to ten times larger are not enough to influence or change the company’s course of direction. But their own course of destiny moves them forward as what happens to Blackberry, then here comes the late comer PlayBook competing against iPad 2, Android, TouchPad, and other tablets thriving the markets.
He simply sent a message to all competitors, “Just because the rest of the world wants to go one way doesn’t mean it’s the right way and we will continue to chart our own course,” he said. “Don’t let the hype cloud the truth.“